- How do you build a business that works without you?
- How do you get free of the business to live a fuller life?
It is a proprietary way of doing business that successfully differentiates every extraordinary business from every one of its competitors. In this light, every great business is a franchise. The question is:
- How do you build yours?
- How do you put this powerful idea to work for you?
- How do you create your franchise prototype? How do you build a business that works predictably, effortlessly, and profitably every single day?
Because, until you do it, your business will control your life. But once you begin to put this idea to work, you’re on the way to being free. It is critical that you understand this point. Your business is not your life!
Your business and your life are two totally separate things. At its best, your business is something apart from you, rather than a part of you, with its own rules and its own purpose. An organism you might say, that will live or die according to how well it performs. Its sole function is to find and keep customers.
When you understand that the purpose of your life is not to serve your business, but the primary purpose of your business is to serve your life, you can then go to work on the business rather than in it.
- This model will provide consistent value to your clients, employees, suppliers, and lenders, beyond what they expect.
- The model can be operated by people with the lowest possible level of skill. It therefore can be duplicated.
- This model will help your business stand as a place of impeccable order.
- All work and procedures will be documented in operations manuals.
- This model will provide a uniformly predictable service to the client.
- This model will utilize a uniform color, dress, and facilities code.
Recommended Resources
- The E-Myth Revisited by Michael Gerber – the classic source of the franchise prototype concept
- Edge Business Solutions – Free Initial Consultation – practical guidance on building systems that free the owner
